The Indigo Customer Satisfaction Survey, found at, is an online questionnaire designed by Indigo to help the company measure satisfaction of their customers. Indigo wants to know what you think about the store’s appearance, customer service, products, and atmosphere. For convenience, you can also complete the survey online.

Participating in the survey will allow you to leave valuable feedback on your recent experience at the store. This feedback will help the company understand their customers’ opinions about the store, the atmosphere, and the staff. This survey has another benefit: you could win a CDN$500 Indigo gift card, Coles Smithbooks or Indigospirit.

About Indigo Books, Music

Indigo Books and Music was founded in Canada by Heather Reisman, and it is still owned and operated by her today. It is a publicly traded company that generates $1 billion in revenue annually.
Indigo has a selection of books and magazines as well DVDs and CDs. There are also specialty toys and gifts, as well a variety stationery products and home decor items.

Indigo Canada operates 116 stores in Canada. In recent years they have expanded their online site to include e-books for their Kobo-brand reader, and music and movie downloads to compete with Amazon and Barnes & Noble.

How to take the Indigo Customer Satisfaction survey


You Have to:

  • Access to the Internet and a computer
  • Learn Spanish or English.
  • Take along your Indigo receipt with an invitation for the survey.
  • To participate, you must be 18 or older


  1. Go to
  2. The correct page will be displayed. Select English or French, and then click Next.
  3. Click submit to choose whether you placed your order at a Kiosk or register.
  4. There will be questions regarding your purchases. These questions can include date, store number and transaction number. For demographic purposes, you will also need to provide your age. Captcha is a security feature that websites use. Enter the information in the box, and click Submit.
  5. A series of questions will be asked about your last visit to the store. Answer honestly.
  6. Enter the sweepstakes to win a $100 gift card. Please fill out the form and click Next. If you don’t want to enter the drawing, simply close your browser window.

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